Twitter sprang onto the web in 2006 and quickly gained popularity. In Twitter, you post or “tweet” a 140 character message. Users can read, view, post (tweet), and retweet messages to the people that follow them. Today there are over 500 million users and the popularity and usage is sure to grow.
You only get 140 characters to get your message out, so, what can you do to make those 140 characters count?
#1 – Develop a Great Profile
- Use a good quality photo for your profile picture; this is the image everyone is going to see when your tweets get posted into the twitter stream.
- Images should be .jpeg, gif, or png. Twitter no longer supports animated gifs.
- Profile images must be under 2MB.
- Background images must be under 5MB.
- Use #hashtags in your profile description. I use something like #FreelanceWriter #blogger. This makes the #hashtag terms in your bio, searchable.
- Don’t forget to hit the SAVE CHANGES button at the bottom when you are finished.
#2 – Follow Others and Engage With Them
- Social media is all about being social.
- Search for topics that you are interested in and follow people within that group. It is pretty common for most people to follow you back.
- Follow others and RT (retweet) their good stuff.
- Send a greeting to your new followers. Check out their bio and drop them a quick note. Just be social and say hello.
- Send a thank you tweet to your followers that RT your stuff.
#3 – Use URL Shorteners
- Use a URL shortener, this tool takes a long URL such as https://danswords.com/twitter-making-those-140-characters-count/ and breaks it down to a shorter tweetable URL such as http://ow.ly/tSyCp.
- You can also use Bit.ly, Is.gd, Zi.ma, or Goo.gl.
#4 – Twitter Tools
There are a ton of great tools to use with Twitter. A couple tools I use are:
- Hootsuite or Buffer, these programs allow you to schedule your tweets in advance. The basic versions are free to use. They also have a premium version with more features.
- Tweriod takes a look at your followers and gives you the times when they are most active. Using this online program will help you get a little more exposure for your tweets.
Honestly, when I started on Twitter, I was just going to “give it a try.” My social media focus was going to be on Facebook and LinkedIn, but it didn’t take long before I realized the benefits of using this great tool called Twitter. I hope these tips help you to turn Twitter into a successful tool for you too.
Be sure to follow me on Twitter and shoot me a note. I always follow back and send out a #FF(Follow Friday) tweet for my new friends.