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The Ideal Blog Post Length

April 25, 2018 8 Comments
Blogging Tips: The Ideal Blog Post Length.

Blogging Tips: The Ideal Blog Post Length

There is a ton of “data” out there about long your blog post should be. I’ve seen posts that say your blog posts should be around 2200 words to be effective. I’ve seen other posts that say your post should be around 1100 or 1000 words.

I think that’s a bunch of hogwash.

I don’t know about you, but I have no interest in reading a 2200-word post on my lunch or on my phone. An old post of mine said that you have less than 8 seconds to grab your reader’s attention. And from my own experience, I can believe it.

Here’s my take on that… for what it’s worth.

For us average writers, we need to get the word out, make the point and move on. Remember the 8-second rule? If not, then read this post.
We need to catch our reader’s attention, give them the information they want, and send them on their way.

Just like what I am doing now.

So don’t worry about post length because the other guys say so.
Write a great introduction. Make a killer point. Then slay them with an awesome CTA.
Write in your own style because there is no one else like you!

There I did it in less than 220 words.

If you liked this post or if you didn’t, then leave me a comment below. I respond to all comments. Better yet, follow me on Twitter or Instagram and send me a DM to let me know you read this post. Use the hashtag #265words.

To your success.


(265 words total!!!)

Comments (8)

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  1. Clare says:

    Thanks for this! I am new to blogging and have seen articles that say for SEO, longer posts are better. I didn’t like hearing this as a reader or as a writer. Why stretch things out when you can get to the point quickly? That’s much better for everyone.

    It looks like you have a lot of great info, I’m going to dig deeper into your site!

    • Dan Swords says:

      Thanks for stopping in and leaving a comment.
      Don’t get too hung up on blog post length. My general rule of thumb is, the blog post needs to be long enough to cover the essentials but short enough to keep it interesting.


  2. Nicola says:

    I’ve only recently started reading your blog but I love it. You have so many interesting posts which always give me something to think about.

    I’ve seen all the advice about writing posts with more than 2000 words but, unless it’s REALLY gripping, I’m not going to read a post that long. I just don’t have the time or the inclination. Most of my posts are around 500 words, but I don’t have a set limit or a target. They’re just as long as they end up being when I’ve said all I needed to say and then edited out anything unnecessary.

    Well done for getting your point across in #265words!


    • Dan Swords says:

      Hi Nicola
      Thanks for stopping by and leaving a comment!!!
      That is exactly the point I wanted to get across, write until you feel that you have made your point. There is no reason to write 2,000 words when 265 will do!! 🙂


  3. Great post this falls in line with what Yoast will give you when writing. We also think readability is just as important.

    • Dan Swords says:

      I absolutely agree. I believe in getting to the point and dilly-dallying around…
      I’ve found that the more I write, the better I get at expressing my views/thoughts into the written word.
      Practice really does make perfect.

  4. Tiana says:

    I agree. I like my post to be quick but to the point. If it has to be longer then fine. Mosyt peopls don’t have time to read a 2000+ post

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