Hi there! I’m Julia, a travel photographer living in Philadelphia. My family did a lot of road trips around the USA when I was growing up, and squeezing 5 kids into a van every summer for two weeks was no easy task but I loved all our adventures. During college, I took the opportunity to study Vikings in Denmark, which is actually how I met my fiance! We’ve been together for 6 years (he’s the reason I moved to Philadelphia), and we’re tying the knot this summer. While I was studying in Denmark, I traveled all over Europe, and I love going back whenever I can. I’m in grad school now to study the Viking Age, and I got to spend the summer in Denmark again to study Vikings further. So no matter what I’m doing, I try to travel as much as I can!
I’ve always loved photography, which is where the name Through Julia’s Lens came from. When I’m not traveling, I have a side photography business, but I also run my own full-time business (which I’ll talk about in the interview) where I do SEO Consulting and Pinterest Strategy. With my business, I get to work with a lot of other travel bloggers and creative small businesses, which I love!
1. How long have you been blogging?
I have been blogging for 3 years.
2. Are you a full-time blogger or do you also have another job/career?
I am not a full-time blogger, but my blog led to opportunities where I was able to quit my job and become a full-time freelancer. Now, I run my own business and get to work with a lot of other bloggers!
3. What got you started into blogging?
I’m a photographer and had just moved to a new city, so I wanted to share my photos and new adventures with everyone back home! My blog actually started as a black-and-white street photography blog about Philadelphia, but as I traveled more, it turned into the colorful travel blog it is today.
4. What is your blog about and how does it help others?
It’s a travel photography blog, and I share my travel adventures to help other people plan their own trips. I also post advice for improving photography skills and tips for visiting Philadelphia.
5. What is working for you and your blog? Why?
I only write about content that I’m interested in and enjoying sharing, and it seems that my audience appreciates it! I don’t get a million visitors a month and I don’t have thousands of Instagram followers, but I do have slow and steady growth.
6. What did not work out so well for your blog? Why?
Right now growing on Instagram isn’t working so well! I haven’t found a way to make the algorithm happy, so my growth has plateaued. I’m just focusing on engaging with the audience I have (and having fun posting photos of my Siberian Husky on my Instagram Stories!).
7. What tools, programs, apps do you use to create your blog/website (tools that you can’t live without)?
Because my blog focuses on photography, Photoshop is my number one tool.
8. What piece of advice would you give to someone who is interested in starting a blog?
Make sure you’re focusing on writing content that you want to write! Some people get caught up in writing what they think other people want or hunting down keywords they can rank for, but you’re going to lose your passion for blogging very quickly if you don’t write what you love.
9. Are you monetizing your website?
Yes and no. I don’t currently have any ads or sponsorships and I don’t make money from affiliate links. But I do use my blog to find new photography clients, and I have a shop set up on my blog to sell my photos as prints. So I monetize my blog more indirectly than most bloggers. My blog is also the reason I was able to quit my job and start my own business, so it’s led to great monetary opportunities.
10. What piece of advice would you give to someone who is interested in monetizing their blog?
Sometimes you need to think outside the box! I monetize my blog more indirectly than most people, but I probably make more money from photoshoots with new clients than most small bloggers make from affiliate links. Think about any services you can offer related to your blog, and you can probably find some clients through your blog.
11. What do you have planned for the future of your website?
Keep them wanting more. I’m getting ready for some new types of travel adventures! I usually travel solo, but I’m getting married this summer so I’ll have a travel partner for more of my trips! I’ve already written a post about how we met in Denmark, and I’m excited to blog about our honeymoon! (I haven’t announced where we’re going yet, so stay tuned for that announcement). I’m also hoping to do more business retreats around the world, so I’ll have some more travel content for other freelancers and business owners. On my business site, I’m going to be launching an SEO ebook in the next month, and I have a course collaboration in the works for the summer!
12. Where can everyone find you?
blog URL https://throughjuliaslens.com/
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Until next time everyone,