Blogging is something that people do for a number of reasons. Some, of course, do it just as a hobby and a fun way to spend their time, but others run their blog like they would a business and use it as a way to make money. Regardless of the purpose of your blog, growing your readership is always going to high on your list of priorities. Unfortunately, this is going to be practically impossible to accomplish unless you take the steps necessary to become a better blogger. Here are five things that you can do.
Ensure You Have The Time
Blogging takes up a lot of time, and unless you’re willing to put the hours in, you aren’t going to get very far. Because of this, it’s important that you’re honest with yourself and know exactly how much time you have to spare. Most blog posts take around two hours to write, but this is just the beginning; You also have to engage with readers, market your content, and optimize for search engines. Your blog has to be a priority in your life, or these things won’t get done.
Write Every Idea Down
You never know when inspiration for a post is going to strike, so it’s vital that, wherever you go, you always have your phone or a pen and notepad with you. You’ll be surprised at the sorts of places and situations where an idea will pop into your head. Never try just to remember these ideas, because it won’t work. Even if you don’t use all of your ideas right away, having them written down means you have something to write when you’re facing a block.
Follow An Easy Outline
Before you start writing a post, you should take some time to outline it properly. This means deciding on a title or headline, the subheadings and points you want to make in the body, and where you want to place images. If you are unsure how to add images, headings, or subheadings, then you may want to take onsite and localized Word training. This will make writing easier for you and reading much easier for your readers.
Optimize For Smaller Devices
Some of your readers will wait until they get home to read your posts, but many will do it when they’re on the go, whether it’s taking a train to work, sitting in a doctor’s office, or picking their children up from school. Because of this, it’s crucial that your blog is optimized for smaller devices, like smartphones. If yours isn’t, then it will be harder to read, and most people will just stop trying.
Engage With Your Readers
Your job as a blogger isn’t done when you press publish on your latest post. You also need to be marketing your content, and, of course, engaging with readers, both in the comments and on social media. It’s important that you respond to messages and comments as soon as you can, as well as send your own messages and emails to your readers. This help to build a community, which is essential if you want readers to keep coming back.
Creating a blog is easy, but being a successful blogger is a completely different story. Hopefully, with the tips above, you’ll be able to become a better blogger and grow your readership.
*This is a contributed post.